The greatest minds in Hollywood are always looking to improve the way viewers see movies. So, the leaders in the entertainment industry came together to create a better way for viewers to enjoy movies at home. The result is Blu-ray Disc™ technology, which allows your customers to watch their favorite movies in the highest resolution possible in the home - full HD 1080p, with uncompromising audio.

Today, the latest Blu-ray Disc™ player lineup includes such innovations as 3D, built-in Wi-Fi, and web-connected apps that offer your customers an unparalleled choice of content and services.

• Describe what Blu-ray is.
• Explain what customers need to enjoy the full Blu-ray experience.